Tim Ainsworth

CEO & FOUNDER

Manchester born and bred, Tim is a classical marketer, with extensive knowledge of retail, traditional and modern data-driven communications practices: brand, direct response and segmented LTV customer strategies, based always on a robust understanding of the overall business requirements and strategy.

An effective off-/online media planner, with hefty creative and media agency contract negotiation, performance management and analytics experience, he is an equally adept digital product developer, with the ability to translate concepts and ideas into viable, investable and commercial products and services.

In a nascent category, he is a CX/UX-obsessive with an eye for detail across user journeys, across both offline and online channels, from both a brand and customer perspective.


"Tim is a strong organisational leader,
with the capacity to bring new and legacy teams together on a journey."


Strong in heritage, Tim is proudly following  in the footsteps of his ancestor Hugh “The Wolf”: William The Conqueror’s “Fixer” during the Norman Conquests and latterly the Earl of Chester.

 

Our logo carries a variation on the family crest and our motto "Sen Engin Franchise" symbolises what we strive to deliver: intelligence, instinctive spirit and freedom.

 

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